WORK 01: MATTEL CREATIONS
Banner Ads
Short and sweet promo copy displayed on site home pages, designed to capture interest in a few words.
WORK 2: MATTEL CREATIONS
Product Description Pages
Examples of product pages done for various Mattel brands, intended for an adult collector audience.
WORK 01: REJUVENATION
Homepage Tagline
Tagline, featured on website homepage for a season
WORK 02: REJUVENATION
Retail Signs
Print sign examples, placed alongside collections in Rejuvenation retail stores around the country.
WORK 05: REJUVENATION
Instagram Stories
Copy for several Instagram story slides.
WORK 06: REJUVENATION
Retail Sign
Print sign, placed alongside collections in all Rejuvenation retail stores.
WORK 09: REJUVENATION
Partnership Landing Page
Top copy block for charitable partnership landing page.
WORK 12: REJUVENATION
Product Description Pages
One of many product pages; copy designed to inform and drive sales
WORK 05: MATTEL CREATIONS
Emails
Short headlines and copy blocks promoting new products, mainly to an adult collector audience.
Annie Burdick 